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New Mercedes-Benz S-Class lights up 2013

June 17, 2013 • New Models, News

First production model from Sindelfingen

After its sensational global launch last month, the first new Mercedes-Benz S-Class has rolled off the production line at Daimler’s Sindelfingen factory in Germany.

Continuing a tradition spanning 40 years, the S-Class remains the byword for automotive luxury, and the world’s best-selling saloon. Pushing the boundaries of engineering excellence, it offers unparalleled comfort and style as well as revolutionary safety features.

A multitude of new systems make the 2013 S-Class even safer and more comfortable than ever.

The result of Damiler’s €1 billion investment in its Sindelfingen factory can be seen in the redeveloped ‘Intelligent Drive’ technology, which now features 360-degree all-round vision to detect potential dangers early, provide warnings and intervene where necessary.

With its BlueTEC HYBRID engine, the S-Class continues to be a leader in efficiency, with the powerplant achieving an astonishing 64.2mpg. A further highlight is the total absence of light bulbs both inside and out, with the S-Class the first car in the world to totally utilise energy-saving LED technology, inside and out.

The ‘ENERGIZING’ massage function has been joined by active seat ventilation, individually adjustable fragrancing, and executive rear seats with a revolutionary, fully-reclined position.

“2013 is the year of the S-Class. We are driving forward our model offensive in the luxury segment. The new S-Class is opening up additional opportunities for us in the market,” said Dr Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars.

For more information about the new Mercedes-Benz S-Class and its arrival in the UK, contact your local Mercedes-Benz dealer.

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